Google, AI and Siri
Digest more
Apple will lean on Google to help finish its bungled attempts to smarten up its virtual assistant Siri and bring other artificial intelligence features to the iPhone as the trendsetting company plays catch up in technology’s latest craze.
The multi-year partnership validates Google's AI comeback, highlights Apple's AI struggles, and could spell trouble for OpenAI.
Apple and Google have entered a multi-year AI partnership to integrate Gemini-powered Apple Intelligence features across iPhone, iPad and Mac, with a more personalised Siri expected later this year.
Investment firm Wedbush says that 2026 should be a key year for Apple with a new Siri, new Google Gemini deal, and new iPhone 18 range — but definitely not a new CEO.