Execs from Amazon and across the industry weigh in on a key part of the company’s surging ad business as its UnBoxed conference kicks off.

Amazon has launched a new ad format that offers contextual, localized messaging through spots purchased within Prime Video.

Ultimately, a higher gross margin gives Amazon the ability to produce greater profits when fully maximized for profits. This ...

Now, it’s worth noting Stock Advisor's total average return is 1,036% — a market-crushing outperformance compared to 191% for ...

Interactive Video Ads, introduced Monday, expands Amazon Ads' national ad capabilities into local communities, enabling advertisers to make one national media buy while creating messages for specific ...

The Staten Island native showcases Amazon's next-generation AI assistant while contemplating a name change and attempting home repairs in the humorous ads.

Disney and Amazon are teaming up to expand opportunities for advertisers, integrating the entertainment giant’s Real-Time Ad Exchange with the tech giant’s demand-side platform (DSP). The partnership, ...

Amazon Advertising managing director, UK, Phil Christer has claimed he “[doesn’t] think about the competition”, one year on from Prime Video Ads launching. Speaking to Campaign, Christer said: “I do ...

Fears that stocks are becoming overvalued led to a broader market selloff on Tuesday, and investors may be eying Amazon stock ...

Amazon's retail business now accounts for just 40.5% of the company's total revenue, marking a new milestone in its evolution ...

Amazon has sent a “cease and desist” letter to Perplexity over its Comet AI shopping assistant. How should you play AMZN ...