Pharmaceutical giant Pfizer has unveiled its most significant brand refresh in about 70 years. It includes a new logo, dropping the blue pill shape for a double helix-inspired mark, which conjures the ...

Tokyo Medical and Dental University and Tokyo Institute of Technology will merge on October 1, 2024, to form Institute of Science Tokyo. After months of continuous community efforts to create a new ...

A well-designed logo is a powerful marketing tool. Iconic logos like BP’s sunburst, McDonald’s arches and Nike’s swoosh bring instant brand recognition and engage customers. In science, logos can be ...

Yesterday’s bland is today’s car brand. Japanese auto manufacturer Mazda has released a simplified new logo, and it has ...

Sanofi is aiming to better unify itself with a new brand and logo, the company announced today. The new brand will encompass both vaccine arm Sanofi Pasteur and specialty care group Sanofi Genzyme.

With new digs in Tampa, Florida, now open and the one-year anniversary of its $16.5 billion acquisition fast approaching, Catalent is adopting a fresh look as it charts the next chapter of its CDMO | ...

Exciting brand transformation as Liftstream continues developing its executive search, board and leadership services in support of the life sciences sector. Our new branding reflects the growing ...

The American Marketing Association defines branding as a name, term, design, symbol, or any other feature that identifies one ...

This article was republished with permission from WTOP’s news partner InsideNoVa.com. Sign up for InsideNoVa.com’s free email subscription today. Dean Johnson, track and field, displays the new George ...