Ira M. Gostin, MBA, APR is the chief strategist at G8 Strategies, helping global companies tell their brand stories to move the needle. Developing a robust communications strategy is a vital aspect of ...

A business plan is a strategic blueprint that describes how the franchise unit will be operated and managed to achieve success. The plan should encapsulate the franchisor’s broader strategy while ...

The team you choose is imperative to your business' success at each stage of growth. Entrepreneurs require support with every operational requirement for their company, including website and content ...

When you think of the word intrapreneurship, what comes to mind? Perhaps it’s staging a hackathon, a rapid and bounded way to crowdsource new ideas. Or it could be the 15 to 20% of time allocated in ...

If you want to gain new customers and increase your revenue, you need to have a strong e-commerce marketing strategy. A targeted marketing strategy will help you attract the right kinds of customers ...

Opinions expressed by Entrepreneur contributors are their own. I understand what it takes to build a successful B2B partnership. My company’s rollout to B2B was a planned business development step ...

What will you do if the building you operate in is damaged to the point where it is unsafe to work? Or if utilities won’t be available for weeks or longer following a disaster? Disasters happen. They ...

“Intellectual property, when effectively managed, transcends its traditional role as a mere legal safeguard and transforms into a pivotal business asset that can drive innovation, secure competitive ...

Looking for the best business plan software? I tested data-driven platforms to help you plan your business operations from the ground up, from content schedules to funding to market research.