Pursuing claims-based data on what happens to patients taking their drugs, pharma companies have been striking pacts with payers and PBMs. Now, a heavyweight in the research field, IMS Health, has ...
IMS Health has acquired TTC, a Philadelphia-based benchmarking solutions and analytics company that helps life sciences organizations around the world plan for and negotiate the costs of clinical ...
Are you a print subscriber? Activate your account. By Aleda Stam - 7 min 34 sec ago By Ad Age and Creativity Staff - 36 min 46 sec ago By Garett Sloane - 3 hours ago By Brian Bonilla - 4 hours 34 min ...
A new report from IMS Health on the use of social media by pharmaceutical companies finds that among the top 50 pharmaceutical companies, half don't engage with consumers and patients through social ...
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