What is ube? Purple yam is often compared to sweet potato or taro and used in the Philippines. Epic Universe serves a purple ...

The word “ube” (pronounced oo-bay) seems ubiquitous nowadays. At Trader Joe’s, you’ve probably seen items like Ube Mochi Pancake & Waffle Mix and Ube Ice Cream. In some restaurants and pastry shops ...

With its eye-catching color and sweet-but-subtle flavor, ube has been on dessert menus everywhere over the past few years. A staple in Filipino cooking for generations, ube became Instagram-famous ...