Back in the early 2000's it was virtually impossible to avoid a K-Swiss commercial on TV, and one of the standout moments of the advert was the Tongue Twister on the iconic Lozan sneaker. Ten years on ...

In 2011, K-Swiss took a big swing when it came to marketing. The Los Angeles-based shoe company had been relegated to second-tier status by the Nikes and Adidases of the world and was losing ground to ...

(CBS) - To start, if you do not watch Eastbound and Down, you not only should, but you may be a bit confused by KSwiss's new marketing campaign centered around its main character, "Kenny Powers" ...

A year ago, the folks at K-Swiss began a marketing campaign in which the company signed Kenny Powers of HBO's Eastbound and Down. The Funny or Die video (NSFW language) marked the start of a campaign ...