The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Goran Paun Striking the ...

When it comes to outsourcing software development, clients have to understand that flawless end-user experience will make or break their products, so it’s vital to gain a true understanding how those ...

Design thinking, and more specifically UX design thinking, is a pervasive perspective, whereby I constantly critique the world for design flaws that promote incorrect behaviors. Conversely, UCD is ...

With more and more engineering-focused companies trying to become design-centric, they’re no doubt trying to adopt design thinking. But it’s not as simple as saying, “Just use design thinking.” Saying ...

Design thinking… what is that? I have this image of Allen Samuels permanently emblazoned on my brain. This goes back to college. With his usual amazing energy and unrestrained passion, this deeply ...

There's a great deal of momentum toward user experience (UX) design and research as an integral piece of the software process, not to mention the entire range of products and services. Recently, the ...

If every company is, on some level, a software company, that means delivering a great user experience (UX) isn't just a nicety with pretty graphics, it's a business necessity. That's why the time has ...

“In a design paradigm. . .the solution is not locked away somewhere waiting to be discovered but lies in the creative work of the team. The creative process generates ideas and concepts that have not ...

Chances are we’ve all encountered websites that may be informational but wouldn't be described as easy to navigate or even pleasing to journey through. Built with the business in mind, the site is ...