Yeah. LeBron James has a new Nike commercial in which he is kind of desaturated but there's a really shiny crown in his hands. In slow motion, he puts the crown on his head, and then he looks at the ...

In anticipation of his 23rd signature shoe with the Swoosh, Nike and LeBron James cooked up a new ad campaign that's sure to get fans talking ahead of the four-time MVP's age 41 season. The 32-second ...

LeBron James and Nike have a special relationship, and one that's lasted from before he even entered the league. The story of how James chose to sign with the massive shoe brand is the stuff of NBA ...

The latest Nike/Weiden and Kennedy/LeBron ad was widely considered a triumph, and I’ll admit that there’s a lot about it that can be admired. It deals with the elephant in the room, and it strikes a ...

Los Angeles Lakers superstar LeBron James is set to enter his 23rd NBA season, so it only makes sense that he is also preparing to launch his 23rd signature sneaker with Nike. The LeBron XXIII ...

Pink diamonds undergo enormous amounts of pressure to form – just like LeBron James in his early career. This new LeBron XX, also coined the LeBron 20, draws inspiration from that journey; its pink ...

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If you’re worried about the possibility of LeBron retiring from basketball, the good news is you can hoop like King James any time with his signature Nike sneakers. The NBA legend's shoes run the ...

View post: The Best SNF Prop Bets for Bears at 49ers in Week 17 LeBron 23 “Stocking Stuffer/ Best in Class" releases November 7 retailing at $210 The shoe pays tribute to LeBron’s iconic 2003 NBA ...

Nike is taking LeBron fans back to NBA Draft Night 2003, when the legend was the first pick and started his career with the Cleveland Cavaliers. The LeBron Best In Class Collection launches Friday, ...

It’s the offseason, and King James is heading into his 23rd season. Like clockwork, LeBron has been giving us his usual offseason content on Instagram—early morning workouts, grind-mode clips, and all ...