The Role Of QR Codes In Marketing And Tips For Making Them A Success

QR codes can help give brands a direct, transparent line to many of the insights that used to come from cookies without the ...
WFMY News2

Are these QR codes for microchipping your pet legit? How to test any QR code you scan

GREENSBORO, N.C. — You see QR codes in restaurants, parking lots, and just recently on a flyer about pet microchips. The flyer is being reposted all over social media, even on the WFMY page, after ...
Marketing Dive

QR code test drives 27% of in-store Starbucks customers to trial app

Correction: A previous version of this story did not make it clear that 1App, and not Starbucks, ran the QR code test. The InstantScan service from 1App attempts to provide a solution for marketers ...
ITWire

KnowBe4 to offer complementary QR Code Phishing Security Test tool that identifies end users who ‘fall victim to QR code phishing attacks’

COMPANY NEWS: Security awareness training and simulated phishing platform provider KnowBe4 has announced the launch of its new QR Code Phishing Security Test (QR Code PST) tool. The no-charge tool ...
Retail Dive

Brookstone tests QR codes to drive in-store, catalog sales

Retailer Brookstone has rolled out a QR code test campaign in 30 stores, as well as in its catalogs to provide consumers with product information and increase sales. The multichannel gadgets and gifts ...