SCENARIO: You've been asked to write the executive summary of for a sales proposal. Because you know your competitors are also writing proposals, you want to make certain that your proposal gets read ...

What needs to be included in a successful executive summary for entrepreneurs that are looking to get funded? An executive summary is a critical document for new and growing businesses. As described ...

Think of your mission statement as a statement of why you are starting your company and the executive summary as a statement of how your company will operate. The mission statement describes your ...

A marketing plan is essential when you’re launching a new business or product. This plan guides your marketing activities, which may include building brand awareness, establishing your competitive ...

True or false? The executive summary convinces the decision maker to award your company the contract. In the world of federal proposals, it is most likely false. Why? Because according to the Federal ...

Other than business plans, executive summaries are probably the most crucial of all business documents. It’s fair to say that almost every big decision inside any company of any size involved an ...