Dare inherited the Tetley account in 2010 when it merged with MCBD, and although it was invited to repitch for the business it declined on the grounds that "the time is right for us to part ways".
Tetley Tea Australia is raising awareness of breast cancer and the importance of early detection in a campaign via creative agency Showpony. “We know conversations about breast cancer can feel awkward ...
The UK Advertising Standards Authority has ruled that Tetley Tea’s advertisements claiming that tea is good for the heart were exaggerated and misleading. The advertisements in question featured on ...
The company’s new £15m campaign which boasts its tea is “rich in antioxidants that can help keep your heart healthy”, has received criticism. The ASA said the purported health benefits of drinking ...