“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. TV measurement providers in the streaming era have quite a lot of boxes to check: frequency, reach, ...
FREDERICK, Md.--(BUSINESS WIRE)--Metrico Wireless today announced enhancements to the Datum™ measurement system for mobile network operators and device OEMs, introducing quality of experience (QoE) ...
TORONTO--(BUSINESS WIRE)--StackAdapt (www.stackadapt.com), the leading multi-channel programmatic advertising platform, announced a partnership with Samba TV, the leading provider of TV technology for ...