There's beauty in simplicity ...

One of the brand's most specialized timepieces gets a one-off redux courtesy of a legendary Japanese designer.

The entry-level Prospex Speedtimer, featuring a solar quartz movement, gets a trio of new paint jobs inspired by late 1980s ...

On it like Sonic ...

It's also the thinnest Snowflake yet.

Sega will release two new Seiko watch models in Japan in October 2026 to mark the game company's 65th anniversary.

The Fragment Design founder has unveiled a white version of the Metronome watch features red tempo and blue BPM markings ...

Celebrating six and a half decades of gaming history, SEGA has officially unveiled the SEGA 65th Anniversary Seiko Collaboration Model, a high-end chronograph designed for the dedicated enthusiast.

The Seiko watches feature an eye-catching design that pays homage to Sega’s rich history. The watch face prominently displays the hours in a font that mirrors the Sega logo, adding an authentic touch ...

A chronograph watch offers a sporty aesthetic that also looks nice when dressed up with business casual attire, depending on the style. But what if you’re more into outdoorsy-type looks? Well, Seiko ...

Following Hiroshi Fujiwara’s initial teaser, a detailed first look at the confirmed Seiko Metronome Watch fragment Edition ...