eNCA and SABC have entered the Interactive Advertising Bureau of South Africa’s top 10 online publishers list, with 4 301 862 and 8 691 161 pageviews, respectively. The IAB believes this movement to ...
We know that understanding media placements is getting more complex, changing media behaviour adds to the mix and it’s imperative that brands stay relevant in the right environment. The Kantar Media ...
In the halcyon days on the eve of South Africa’s first democratic elections in 1994, the International Press Institute (IPI) held its World Conference in Cape Town. The keynote address was delivered ...
Radio, a cornerstone of media consumption for more than a century, is in the midst of a significant transformation. While traditional terrestrial broadcasts remain embedded in the daily lives of many ...
Over 56% of South Africans shop online multiple times per month, 20% of which make weekly purchases.[1] Clothing and fashion lead with 69.9%, closely followed by the food and drink category at 63.8%, ...
The Walt Disney Company has announced that Rochelle Knock has been named vice president, Disney+ & Networks and country head, Sub-Saharan Africa and will start at the company in December. Knock joins ...
To reach the economic heart of townships, major advertisers have turned to Proactive’s Spaza Media, branding multiple spaza shops that reach middle market segments of South Africa. However, the ...
The Racket Club, an integrated experiential and creative agency, in collaboration with local martech experts, YOUKNOW, have revealed the findings of their comprehensive influencer report. It sheds ...
Local TV productions have performed very well over the past year, fulfilling language requirements as well as entertaining and inspiring often exhausted audiences. Eighty-six percent of South African ...
With the FIFA World Cup, Afcon, Rugby World Cup, and Cricket World Cup scheduled for the next two years, sports fans are in for a real treat. But how can they watch coverage of their favourite ...
With programmatic advancements and an increasing focus on omnichannel campaigns, the digital out-of-home (DOOH) industry is rapidly evolving. These six trends offer a glimpse into what to expect in ...
Public concern over environmental issues has driven demand for products that minimise harm to, or positively affect, the environment. Consumers increasingly want to know the origins, composition and ...
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