Brands that evolve their identity thoughtfully and strategically thrive in the digital age, where perception drives value and ...

By reorganising its portfolio around consumer mindsets and prioritising value over price, the brand cut confusion and grew ...

Kedar Lele has moved on from his role as managing director, Castrol India and vice president, South Asia, after a little over ...

Singh brings over a decade of leadership experience across automotive and mobility brands, with a background in marketing, ...

L&T Finance has launched a new cyber safety initiative titled ‘Sachet with Sachet’, aimed at helping users make more informed ...

The seasonal variant introduces a sweet take on noodles and will be available across select markets during Christmas and New ...

Malik joins RPSG Lifestyle Media after leading regional social media growth at BurdaLuxury and editorial strategy at Condé Nast Traveller India.

Challenge the health hype: celebrate rich, honest taste and real ingredients. When everyone zig-zags on health claims, you ...

India’s alco bev category has been on a steady rise throughout the year, especially in premium segments. The season acts as a ...

The assessment also covered the stations’ use of technology and formats in audience engagement, along with compliance with ...

The move aims to align dairy products with ingredient-led cooking formats and reach home cooks through a widely watched ...

The channel features a lineup of animated shows including Tom and Jerry, The Flintstones, Looney Tunes, Scooby Doo and Johnny ...