What is Rufus chatbot in Amazon app that CEO Andy Jassy says will generate an additional $10 billion in annual sales for the company

Amazon CEO Andy Jassy projects Rufus, the AI shopping assistant, will drive over $10 billion in annual sales. Launched in ...
The Financial Express

Tier-II shoppers lift Amazon’s festive fashion and beauty sales

Beyond premium and D2C brands, value-conscious demand was steady through Amazon’s ‘Bazaar’ storefront — a curated range of ...
The Financial Express

‘Premiumisation remained a defining trend this festive season,’ Saurabh Srivastava vice-president Amazon India

"The festive spirit is also driving strong demand in jewellery — both gold and diamonds, including lab-grown diamonds, as ...
TechCrunch

Amazon launches Lens Live, an AI-powered shopping tool for use in the real world

Amazon is further investing in AI-powered shopping experiences with Tuesday’s launch of Lens Live, a new AI-powered upgrade to its Amazon Lens shopping feature that allows consumers to discover new ...
Outlook Business

Amazon Fresh Rides Festive Wave with 40% Growth, Tier 2 Cities Take the Lead

Amazon Fresh capitalised on these trends through its farmer-linked sourcing, ML-based quality checks, and GST-driven price ...

Apple iPhone 16 Price Drops By Rs 17,000 On Amazon, Grab it For Rs 62.....

Apple's iPhone 16 series remains relevant despite the recent launch of the iPhone 17 series, gaining attention for its price reduction on Amazon India. This model features a 6.1-inch Super Retina XDR ...