That electric blue on your screen prints as a dull purple on your business cards. The problem isn't your designer; it's a fundamental misunderstanding of how colour works. Digital screens use RGB (Red ...

Every week, a new SaaS platform promises to revolutionise your workflow, automate your creativity, or fix your broken client relationships. Most of them are digital paperweights. As an agency, we have ...

Since 1999, Pantone, the global color authority and provider of professional color language standards and digital solutions ...

Information provided on Forbes Advisor is for educational purposes only. Your financial situation is unique and the products and services we review may not be right for your circumstances. We do not ...

When it comes to color, Pantone is recognized as a leader in credibility and expertise. They developed the Pantone Matching System (PMS), which assigns a unique number to each color. This system ...

Information provided on Forbes Advisor is for educational purposes only. Your financial situation is unique and the products and services we review may not be right for your circumstances. We do not ...

With the new year just weeks away, the color experts at Pantone have declared 2026's official Color of the Year is "Cloud Dancer." Cloud Dancer is "a billowy, balanced white imbued with a feeling of ...

The Cloud Dancer white represents a desire for finding calm and self-care, reflecting Pantone's research of societal values throughout 2025. Mike Sorrentino is a Senior Editor for Mobile, covering ...

The shade is a soft, calming white selected to capture our desire for clarity, simplicity and deeper human connection in a fast-moving world. Pantone has revealed Cloud Dancer, a calming white shade, ...

Woke white women have been melting down over Pantone revealing its annual Color of the Year is a shade of white — with some raging that the choice is tone-deaf and is proof that the “whitewashing of ...

Pantone has named 'Cloud Dancer' (PANTONE 11-4201) as its 2026 Color of the Year. The color is described as a natural, billowy white meant to evoke tranquility and peace. Cloud Dancer follows the 2025 ...

With the world feeling chaotic, it makes perfect sense that many experts see 2026 as a time for rooted browns, naturally-inflected neutrals, and forest-adjacent greens that can provide a feeling of ...