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Roblox Corporation RBLX is advancing into a pivotal stage of its platform evolution with the large-scale rollout of AI-driven technologies designed to deepen engagement and enhance monetization. The ...

RBLX tumbles on margin worries despite surging users and bookings, raising questions about near-term growth and valuation.

The videogame platform is looking more and more like the next YouTube. Investors are missing the opportunity.

Pickaxe Simulator is a Roblox experience where you'll start with nothing but your wits and your trusty pickaxe. Your job is ...

Gaming has become one of the world’s most powerful consumer ecosystems. Stefan Michel explores why every company now needs a strategy for play to stay competitive.

The economics of digital attention are undergoing a seismic shift. As traditional display ads lose momentum and streaming ...

A, Wendy’s and Pizza Hut have embraced the viral ‘6-7’ trend, as America’s youngest consumers start gaining more influence ...

In the boardroom to greet everyone was NYSE President Lynn Martin, NYSE Vice Chairman Michael Harris, and NYSE Head of ...

A campaign timed to World Kindness Day includes audiovisual stories designed to interrupt consumers’ feeds and combat ...

LEGO made its tentative first step beyond physical toys with the launch of Fun to Build, a Japanese-only game for the largely ...

After working for more than two decades with major entertainment companies, including ITV Studios and previously Endemol ...