As puma populations increased, they began preying on an unexpected species. Wildlife conservation efforts in the Patagonia region of Argentina have been so successful that rebounding populations of ...

Forbes contributors publish independent expert analyses and insights. Mark Faithfull is London-based and covers retail and real estate German sportswear giant Puma is set to cut 900 corporate jobs ...

Puma SE plans to slash 900 more jobs and sharpen its focus on running, football and training as the German brand looks to rebound from its slump. New Chief Executive Officer Arthur Hoeld is revamping ...

The overhaul at Puma is touching every aspect of the business, as the brand “is navigating several company-specific challenges, including muted brand momentum, elevated inventory levels across the ...

Puma shares dropped 16% on Friday after the German sportswear brand said it now expects an annual loss as sales decline and US tariffs dent profit. Puma has been struggling to attract shoppers as ...

Shares tumble 16%, new CEO says 2026 will be transition year Puma frontloaded shipments ahead of U.S. tariff deadlines High inventories have caused more discounting Puma has been struggling to attract ...

The short answer was yes. “It was a home run for us,” PUMA Golf Marketing Director Mike Diaz said. Offering the brand’s renowned sporty and athletic aesthetic with comfort and stability needed for the ...

It’s not every day that a $100 sneaker is the it-shoe for Emily Ratajkowski, Dua Lipa, and Jennifer Lawrence, but the bestselling Speedcat OG is not your everyday sneak. Originally designed for ...

Feb 24 - Puma (PUMG.DE), opens new tab and Berkshire Hathaway's (BRKa.N), opens new tab Brooks Sports have agreed to settle litigation over claims that Brooks' running shoes violated Puma's patent and ...

PUMA GOLF is kicking off the new year by revitalizing one of its key golf shoe models for the upcoming season: the IGNITE ELEVATE. The line was first introduced last season as a spikeless performance ...

Max Homa has made the first bombshell equipment statement of 2025, with the announcement of his move to Cobra Puma Golf ahead of the PGA Tour’s season-opener: The Sentry. Sporting a new on-course look ...

I’m surely not the only one who often wonders what the performance footwear scene would look like if the World Athletics never posed the 40mm stack height/one embedded plate restriction on ...