"Without the commitment I made to myself and my social selling strategy, Boss Up Cosmetics would not be where it is today." ...

Front Row Group reports that 41% of U.S. beauty sales now occur online, driven by e-commerce growth and social media ...

Saturday Night Live's 'Beauty & Mr. Beast' parody hilariously reimagined Disney's classic with a focus on YouTuber Mr. Beast's extravagant challenges.

E-commerce platforms such as Amazon and Myntra are shifting towards influencer-driven content, reducing reliance on ...

Huda Beauty has ended its partnership with Huda Mustafa over a recent social media controversy. The popular beauty brand ...

A new study analyzing tens of thousands of edited selfies reveals that beauty standards on Chinese social media often favor ...

A line nearly always snakes out the door of Lee Ren Hair Salon, where some of the city’s thriftiest style seekers come for a ...

I don’t think I ever expected it to garner this type of attention,” says the star, who has 10.6 million TikTok followers (and ...

Inna Moll, or Miss Chile, has been forced to apologise after pretending to sniff cocaine while performing a viral TikTok ...

Kashish has stepped into the limelight surrounding Shehbaz Badesha, an intriguing contestant on the current season of Bigg ...

Gender matters; highly attractive female fitness influencers faced stronger backlash than equally attractive men ...