A woman who attended a party to support a friend found herself stuck in a one-sided lecture from the host about how to run an ...

Really, there is no secret to getting leads from social media. It's doing the unglamorous work of showing up consistently, ...

In this episode, we discuss why YouTube is a popular platform, reasons to consider it for video marketing, where to start, ...

Holiday marketing is no longer just a three-day shopping sprint, but a three-month marathon requiring strategic planning, ...

In the past decade, social media marketing has undergone one transformation after another — from desktop-driven campaigns to ...

The numbers are staggering. Approximately 5.3 billion people use the internet worldwide. There are 4.95 billion active s ...

What are the biggest opportunities for those advertising on social media at the moment? We gathered insights from experts at ...

Professor Watson recently conducted the second installment of an artificial intelligence training series for the Southern ...

Area businesses had an opportunity to learn some best practices for promoting themselves Thursday morning, as part of an ...

Gen Z is reshaping holiday marketing through social commerce and new consumer behavior, forcing a revolution in marketing strategy and brand partnerships.

Wendy’s has announced a special Black Friday deal tied to the popular “6-7” meme. On Friday, Nov. 28, customers nationwide ...