CopyArabia's Mnawar J. Mohammed explains why transcreation is not a creative indulgence; it is a commercial necessity.

New research suggests AI chatbots may be more effective than traditional political advertising at persuading voters, with ...

Trust-driven human interactions remain central, yet they increasingly coexist with non-human counterparts in ways consumers now accept as natural ...

Allan Charles Odongo pledged to mobilise support for the NRM candidate after meeting President Museveni and the Deputy ...

Columnist Tom Lubnau writes, "If Chuck Gray’s opening video for his campaign is any indication, Wyoming voters will be ...

Weaich explores how South Africa's constitutional principles shape its foreign policy decisions and the challenges it faces ...

Explore the meaning of 'cajole,' from its chattering French origins to its role as the art of gentle persuasion. Learn how to ...

Secretary of State Marco Rubio and other top officials have briefed leaders in Congress on the striking military operation in ...

A close look at ten psychology classics that shaped how we think about behaviour, meaning, happiness, persuasion, bias, and ...

Maduro’s successor changes her tune.

Difficult content can be taught in clear and transparent language and without jargon so that students wrestle with the idea ...

February 2026 issue of our print magazine, this collection spotlights fresh research from universities, consulting firms, and ...