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Imagine your brand had a Fitbit that told you, in real time, what’s working, what’s flatlining, and what’s quietly bleeding ...
OzTAM, the Australian firm providing data-driven insights into television audience figures, releases new report on how ...
Network 10 has announced that it is consolidating its free-to-air (10), streaming (10 Play) and programming handles under one ...
As one of Australia’s leading wellbeing brands and largest day spa network, endota has 110 locations across Australia, New ...
Sydney-based SEO, content and digital PR agency Prosperity Media has launched its Generative Engine Optimisation (GEO) offering this week. The launch ...
South Australia has banned junk food advertising on public buses, trains and trams from today (1 July 2025). The state government says images of unhealthy products such as chocolate, lollies, ...
In the new era of influencer marketing, creativity alone won’t suffice, and legal missteps can go viral faster than your hero reel.
Read the latest marketing news from Marketing Magazine's Laura Jarvis providing insights about marketing & advertising in Australia & around the world.
Marketing Magazine's 'Digital Playground' includes digital updates related to advertising marketing, covering the latest news from Australia & around the globe ...
“Email is anything but mundane – it’s a deeply personal, universally connecting force that has shaped our world for decades,” says Mailchimp chief marketing officer Michelle Taite. “With this ...
In order to tap into the Gen Z demographic, brands need to demonstrate values and purpose while still being consistent and personalised, writes Jordan Sim. Born between 1997 and the early 2010s, Gen Z ...
Share a Coke campaign post-analysis Campaign:Share a Coke Client: Coca-Cola Agencies: Naked Communications, Ogilvy, Wunderman, Ikon, Fuel, Urban, Momentum, One Green Bean Background With the world ...