Top Amazon sellers agree that buying ads is crucial if you want to survive on the platform. I took their advice and launched my first Amazon ad campaign for my pickleball paddle brand. So far, I've ...

Amazon Prime Video is showing more ads in 2025, and it's going to cost customers who can't stand the constant barrage of advertisements. Prime Video is one of the major streaming services available to ...

Advertisers and analysts lay out where Amazon's headed next and the risks to its growth.

Amazon’s revenue derived from advertising increased 18% year over year to $17.29 billion in Q4 2024, according to an earnings statement. That marks a deceleration in the rate of growth from the ...

We looked for 50 products on Amazon; half of what it showed us were paid promos. Amazon’s allure has always been convenience. Instead of visiting multiple stores or websites, shop in one place for ...

Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. Early data from the 2024 Black Friday shopping event reveals ...

The ad-supported tier of Amazon’s streaming service Prime Video now reaches more than 315 million monthly active users, the company disclosed during a conference this week. The data point was revealed ...

The court concluded that the e-commerce giant told subscribers that it could alter or discontinue membership benefits at any time. By Winston Cho A lawsuit accusing Amazon of misleading Prime ...

Amazon CEO Andy Jassy sees an opportunity to deliver ads to users during their conversations with the company’s AI-powered digital assistant, Alexa+, he said during Amazon’s second-quarter earnings ...

Would you pay more for the ‘World’s best’ personal assistant, or get by with a free one that targets you with ads? Would you pay more for the ‘World’s best’ personal assistant, or get by with a free ...

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