The German automaker announced that it has taken over full control of its longtime collaborator Alpina as of Jan. 1. The ...

BMW is finally getting the next-generation Alexa voice assistant and it's coming with a generative AI upgrade. Amazon said ...

BMW purchased long-time collaborator Alpina in 2022, but the takeover initially didn’t change much; For the most part, it was ...

There's a balance to sticking to a budget below $40,000 while also splurging a bit on makes and models that deliver a refined ...

BMW's ownership of the Alpina brand, announced in 2022, has officially come into effect. In order to understand what to expect, we first need to know how we got here. Alpina seemed to be doing just ...