The brand is “pioneering the kind of desire at scale thinking” that Unilever wants to replicate across its portfolio, CEO ...
The cohort’s reliance on social media and influencers for product discovery remains, while new levels of comfort with retail ...
When Max Osborne talks about the power of influence, he isn’t speaking in abstractions. A former snowboarder turned data scientist, Max has built ThisThat, a London-based analytics company, into what ...
From AI-enabled video-editing software to trend-monitoring agents, these are the tools helping brands win on social.
Organic reach on social media is dying, and small businesses that want real visibility now need to treat social as a paid channel. By budgeting consistently, focusing on high-ROI campaigns and pairing ...
If you’ve been dragging your feet on social media or just randomly posting here and there without a real plan, 2025 might be the year it finally catches up to you. While you’ve been overthinking ...
Social media can be hazardous to your wealth. Researchers have found that social-media users tend to be less knowledgeable about finances and investments, overtrade their portfolios and incur ...
The Little Rock school board reupped Superintendent Jermall Wright’s contract, explored investing in a campaign to better market the district and considered joining a lawsuit against social media ...
Andrew M. Cuomo’s decisive loss to Zohran Mamdani in the New York City mayoral primary has led to a campaign rebranding that includes a fresh social media persona. By Dana Rubinstein The many New ...
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